Commercial Analysis.

*Among the commercials you have, picked and ananlyzed the spin, choose 2 that you think are most effective .

1.Define the target audience.

2.Describe how the spin was treated such that it becomes effective using models/ideas.(eg.color mood, various contrasts, genre, sound & etc.)*

'Old Ticker' Commercial.
1. Target audience: Adults

2. The commercial started of with "All it takes is one little scare with the old ticker & it will change your life forever". This was not said to scare the audience but to create an awareness that your health may fail you at any time without you knowing. The colour green is used in the commercial because green signifies health & life. It also provides a warming effect to the commercial.

Nissan Commercial.
1. Target audience: General automobile consumer.

2. The commercial was given a yellow colour treatment so provide a warm feeling. However, on the flip-side it provides a sort of hazardous atmosphere, therefore hinting us that danger is lurking around the corner. The sound used in the commercial is sort of those mafia type of soundtracks to contribute to the feeling of danger & trouble.